Educating, engaging, and enabling your Channel Partners is an imperative step on the way to joint success. At Channel Maven Consulting, we work directly with your Partners to help them craft customized and effective multi-touch marketing plans to drive more demand.
An extension of your Partners’ marketing team
Your Partners are stretched thin. While marketing strategy and content creation are a crucial component to your mutual success, they often just don’t have the time or resources. When Partners are spending most of their time “keeping the lights on,” marketing strategy often goes by the wayside. Our Channel marketing experts act as an extension of your Partner’s team, offering the marketing strategy and support they need to see results.
Channel Maven Consulting looks at the specific needs of each Partner, no matter their size. After assessing their individual business needs and resources, our experts work alongside your Partners to craft integrated campaigns and strategies based on their unique DNA. Along the way, we empower Partners, tapping into our experience working with tens of thousands of Partners around the globe each year to offer guidance and best practices depending on their comfort level.
Our customized Managed Marketing Services:
- Educate Partners on marketing best practices, from content creation and distribution, to social selling and amplification, to creating and implementing an overarching integrated strategy
- Engage Partners with the hands-on marketing support resources they need to set them up for success
- Enable Partners to drive more demand with a customized strategy that captures customers’ interest and sparks conversation to increase lead generation