Channel Marketing Content

You’ve spent vast resources and time recruiting hopefully the ideal Partners. Now the work begins…how will you capture their mindshare so your offerings are front of mind during their sales conversations? As you know, you must engage Partners around your program, your resources and industry trends on a regular basis.  But how do you come up with compelling content that makes you stand out and your Partners take note?  Let us help you with:

  • Integrated Marketing Plans
  • Targeted Blogging
  • White Paper Development
  • Development of Training Materials
  • Expert Webinars
  • “Channelization” of Existing Assets
  • Trade Publication Articles
  • Press Releases
  • Internal/External Newsletters
  • eBooks
  • Social Content
  • Repurposed Content

With a team whose background includes product marketing, industry research and analysis, channel management and technology sales, Channel Maven Consulting’s Content Factory becomes an extension of your product team creating high-impact content for both Channel Partners and end-users so you can focus on revenue generation.